Month: May 2018

How Luiz Carlos Trabuco Cappi Rose To The Top In The Banking Industry Despite Having Training In A Totally Different Field

Luiz Carlos Trabuco Cappi has worked in Banco Bradesco for close to five decades. He joined the company in 1969 for a non-paid internship. Even at the age of seventeen, Luiz Carlos Trabuco Cappi portrayed a high level of maturity compared to his peers. Luiz offered great ideas and suggestions that prompted the managers at the bank to absorb him for employment. Luiz Carlos Trabuco Cappi now served as a teller in the bank before being promoted to head the marketing department.

As the director of the marketing department, Luiz Carlos Trabuco Cappi came up with new strategies through which the bank would reach out to the customers. During this time, Luiz Carlos Trabuco Cappi popularized the market segmentation model in Brazil that enabled Bradesco bank to attract more clients. He also managed to attract more investors to Bradesco bank, which was fast growing in Latin America.

Throughout the following years, Luiz Carlos Trabuco Cappi worked in various departments in the bank. He once served as the head of the insurance and pensions division of Bradesco where he brought forth a lot of transformations. His positions as the CEO of Bradesco Seguros paved his way to the post of the president of Bradesco bank.


Currently, Luiz Carlos Trabuco Cappi seems to have reached the peak of his career. Towards the end of last year, Lazaro Brandao, the former chairman of Bradesco bank resigned and appointed Luiz as his successor. Mr. Lazaro Brandao has worked in Bradesco since the late 1950s. Before his resignation, Lazaro Brandao was the oldest serving chairman of a bank in Latin America according to Mr. Lazaro resigned from the active role of the chairman of the bank to spend more time with his family.

During the pronouncement, Luiz was left speechless since he had no idea that Mr. Brandao would recommend him for the top post. In his speech, the former chairman was quick to point out several reasons why Luiz Carlos was the best candidate to occupy the top seat at the bank.

Luiz Carlos Trabuco Cappi is considered as one of the best bankers in Brazil despite having a totally different training. He attended several colleges in Brazil where he earned his degrees in Psychology, business, and philosophy. Luiz Carlos Trabuco Cappi finished most of his higher education while still working for Bradesco bank. In his remarks, Luiz recognized the role that Mr. Lazaro played in helping him gain the necessary education and experience. At one point, the former chairman organized a scholarship opportunity for Luiz that covered more than 80 percent of his school fees.

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Running a Business Drew Madden

Drew Madden has had a great career in various industries. After college, Drew Madden started working in the IT industry. During this time, he was able to learn valuable skills that he still uses each day. After several years at his first job, he received an opportunity to work in the healthcare industry. He quickly realized that there are a ton of opportunities for companies within this industry. Drew Madden decided that he wanted to start his own business using his IT skills.

Drew Madden started working on a business plan immediately. He quickly realized that it is not easy to develop a solid business plan within the healthcare industry. He worked on his business idea each night when he got home from work. After several years, he was able to leave his job to solely focus on his business.

Difficult Start

Starting a business is never easy. There are a lot of people who wrongly assume that running a business is easy. Although operating a business does allow more freedom in a person’s life, running a business requires a lot of discipline. Drew Madden is the type of person who is passionate about his work. He worked hard every day in order to make his business a success.

Financial Planning

Drew Madden saved a lot of money before starting his company. He wanted to grow the business as fast as possible. The financial planning aspect of a business is difficult for most people to understand. Drew Madden hired several people to help him through this process. He also interviewed numerous business owners who gave him advice on getting started. Instead of borrowing a lot of money, he was able to raise money through other methods. Several investors decided to invest their money into his business idea.

Drew Madden now operates a successful business that utilizes technology to improve the health of various customers. Over the past few years, his business has grown rapidly because of the great services offered by the company. Numerous people have improved their overall health by working with Drew Madden and his team.